Halka Industrial, a success story of the cosmetic industry

The Beginnings: Years 30s-70s

It was in the early thirties when Ricardo founded Halka Industrial with the aim of manufacturing personal hygiene products. When he registed his company in the government offices of the Dominican Republic, he was assigned the industrial registration no.12. Soaps, colognes and hair oil are the products that the Italian-Puerto Rican entrepreneur formulated to start developing the industry. Brands such as Campana soap, John Lahoud cologne and Halka Vaseline are registered, manufactured and marketed immediately. Today, after approximately 84 years, the Brilliantina Halka is still recognized nationally and internationally.

At the beginning of the 70's, Mr. Antonio restructured the entire manufacturing process investing in advanced production processes, achieving a production and distribution contract with Shulton Incorporated USA, the local production of the world famous Old Spice line.

Arrival of a New Generation

At the end of the eighties, the third generation of the family joins the company with Isabel, who graduated summa cum laude in business administration, and immediately becomes the administrative vice-president of Halka Industrial. Currently, she holds the position of CEO.

In the middle of the nineties, Ricardo, a marketer by profession, joins Halka Industrial, evolving the sales department at a national level, increasing the distribution capacity, developing the advertising, promotion and marketing department, a structure that manages to modernize and adapt the corporate image by supporting cultural and sports programs at a national level.

Later in the year 2005, Virginia joined the company, graduating Magna Cum Laude in Psychology with a Masters in Industrial and Organizational Psychology from San Diego State University. She immediately developed the Human Resources and Organizational Development department of the company and began to work as Human Resources Manager.

Halka Industrial: Leader in the manufacture of cosmetics

In 2006, the first Baba de Caracol hair line was launched on the market, achieving the internationalization of the company with exportations to more than 15 countries and opening the doors to new beauty lines such as La Plancha and Chocolacio.

In our continuous plan of development and expansion we have made great investments in the acquisition of automated production machinery that allows us to supply the demands generated by the launching of new product categories such as the lines HK Color Cellophane, Nail Polish and Permanent Hair Dyes in powder, Keratinex Bleach Free Straightening Kit, Halka Gel Sachets as well as the innovative Argan conditioner, MegaMix.

Starting in 2014 we launched three new lines, Aguazul, Macadamia and Collagen and El Abono Treatment that helps prevent hair loss, and Relax for processed hairs with olive and avocado oil.

For the year 2017 we launched our specialized line Afro Love for afro hair, becoming in a short time the local market leader in this segment, exporting with great success to the United States, Colombia, Costa Rica, Puerto Rico, Spain, France, Holland among others. Three years later, in 2019, Curly Love a new specialized line for curly hair launched, covering the market segment of 2b to 3B hair.

Halka Industrial was awarded with the award "Empresa Exportadora LAFISE - ADOEXPO 2019", as the exporter of the year, and received this recognition from the Dominican Association of Exporters and the LAFISE bank as an outstanding company for its exports to the Central American market. The most recent development, in 2020, was the incursion in hygiene and cleaning lines, such as anti-bacterial gels, liquid soap and multipurpose disinfectant.

Today we are Halka Industrial, a modern industry leader company in manufacture of cosmetics and personal hygiene products in the Dominican Republic, and we are constantly developing new innovative alternatives fulfilling the needs of the domestic and foreign markets.